Developed in Israel, Assembled in China & Taiwan

Start-up Iway Mobile and Cellcom, Israel’s largest mobile phone operator, launched on Sunday (Jan. 23rd, 2011) a communications, Internet and entertainment system for the automobile.

While the Comodo Console will be sold first in February in Israel, where it will be marketed exclusively by Cellcom, Iway is in talks to sell the product to cellular operators in other countries over the next six months.

The design and development of the console was done in Israel, while the assemblage is carried out in China and Taiwan.

Read the full article on Ynetnews: http://www.ynetnews.com/articles/0,7340,L-4018618,00.html

Stinky Tofu in Pita

The biggest challenge Taiwanese -Israeli collaborations are usually facing, is with no doubt related to their cultural differences. We at MultiReach are working as consultants and business facilitators between Taiwanese and Israeli companies. Thanks to our deep understanding of these cultures, we are able to assist companies in narrowing the gap between the very different two cultures.

While MultiReach focuses on BioTech and CleanTech industries, we always happy to learn of new success stories. Hence, we’ve recently learnt of two Israeli based companies that had ‘made it’ in Taiwan:

PrimeSense, headquartered in Tel Aviv, Israel, recently teamed up with Taiwanese Asus. PrimeSense is the leader in sensing and recognition solutions, enabling consumer devices to “see” environments and allowing users to control and interact naturally with those devices in a simple and intuitive way. ASUS is the world’s top 3 consumer notebook vendor and the maker of the world’s bestselling and most award winning motherboards, is a leading enterprise in the new digital era. PrimeSense Immersive Natural Interaction™ solutions will be embedded in WAVI Xtion, a next generation user interface device developed by ASUS to extend PC usage to the living room.

Read Full article in Business Wire: http://www.businesswire.com/news/home/20110103005276/en/PrimeSense-Teams-ASUS-Bring-Intuitive-PC-Entertainment

Another story is related to recent talks between Better Place and Taiwan’s Yulon Group. MultiReach and Taiwan’s Da Ai TV crew have visited Better Place visitors Center in Hertzelia last July. Little that we knew, few months later we will hear of advanced electric car talks. Better Place LLC is reportedly in advanced talks with Yulon Group to deploy Better Place’s battery replacement station technology in Taiwan. Yulon Motor Co. Ltd. is Taiwan’s largest vehicle company, with manufacturing and importing operations. According to Globes, Taiwanese newspapers report that an agreement will include the deployment of battery replacement stations, and probably the replaceable battery technology in Yulon’s future electric car models. The papers did not say whether Better Place will manage the battery replacement and recharging stations, as it does under its business model in Israel and Denmark.

Read Full article in Globes: http://www.globes.co.il/serveen/globes/docview.asp?did=1000613794&fid=1725 )

*** Stinky tofu (or chòu dòufu臭豆腐) is a form of fermented tofu that has a strong odor. It is a popular snack in China, Taiwan and Hong Kong. Pita is a round pocket bread widely consumed in many Middle East countries among them Israel. Israelis are eating almost everything in a pita, from falafel, lamb or chicken shawarma and kebab, shakshouka (eggs and tomatoes) and hummus and other salads. Special thanks to our friend Ori who suggested the name “Stinky Tofu in a Pita” long before this post was written.

A very poor collage of Stinky tofu in Pita :-)

 

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